Lancôme Hypnôse Star Mascara Launching & Review


Photographed by me

Weeks ago I was again invited by Lancôme, my new favourite facial care and beauty brand,
to have a preview of the their new launch Hypnôse Star Mascara and
their improved Blanc Expert & UV Expert Endless Whitening Perfection Collection.


The presentation was separated into 2 parts, distinguish between the opposite black and white.

PART I : The Black zone
Stepping into the “black zone”, I got briefed with how magnificent the brand new Hypnôse Star Mascara is.
Inspired by the 30’s movies produced by hallmark, Lancôme decided to create a mascara that is glamorously-attractive
in capturing femininity with deep, intense and mysterious eyes.

The Hypnôse Star Mascara contains a “Black Diamond” effect fluid formula
that gives an incredibly volume, allowing lashes to spread in 3 dimensional splendour,
in the same time perfectly set the curls with dazzling curves.
Together with its two flat and oblique sides innovation brush,
the all-new versatile triangular shape allows the shortest and lower lashes to be coated easier,
thus enhance the creation of a latter separate and lengthen lashes.
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Lancôme’s makeup artist was so kind that she even touched up my eyeshadows in matching my outfit.
Coming after the make up trial, a fun mini photoshoot with the props created in matching the Hypnôse Star theme.
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A brief presentation was given after having fun on trying out the Hypnôse Star Mascara ….

Lancôme has brought together the two iconic glamorous women– Betty Boop and Daria Werbowoy — to represent the new launch mascara.
Betty, the first ever cartoon heroine in the 30’s, with her playful mischievous characteristic,
combining with Daria’s confident femininity,
they both has sexily interpreted the Hollywood glamour of Hypnôse Star Mascara through their magnetically radiant eyes.


Since I’ve already applied my own mascara while heading to Lancôme’s event,
I had a good try on the Hypnôse Star Mascara the other day, and I’m very satisfy with it.
My lashes were lengthen, and curly WITHOUT having them clipped before applying,
they were felt light as feather even I’ve applied few layers on it.
The triangular brush also did a great job in brushing ALL my lower lashes,
instantly transforming my eyes into dolly-like, somehow reminds of me of Betty Boop’s lashes.


Click here to read my Review of “PART II : Blanc Expert & UV Expert Endless Whitening Perfection Collection — The White zone”!


2017-01-13T13:09:09+00:00Categories: Beauty|Tags: , , |